Getting your message across.

GT Marketing Limited. Getting your message across.

Global Optimization

Since 1995, we have been proving our ability to merge the art and science of direct marketing.

Paul Nyfenger, President and CEO is proud to tell people how he started GT Marketing in the garage of his home almost 18 years ago, in Closter, NJ. To this day, he still offers his 20+ years of direct marketing and business experience along with problem solving solutions to ensure the successful and timely completion of each project. Customer satisfaction is key to the nearly 80% of referral business GT Marketing is proud to say makes up the core of its business. With over 50 years of combined experience in the industry, the staff of GT Marketing approaches each project with a genuine concern for its success because we know... at the end of the day, your success is our success.


Paul Nyfenger
Paul Nyfenger
President, CEO
Paul is proud to tell people how he started GT Marketing in the garage of his home almost 18 years ago in Closter, NJ. He has come far, with thousands of successful projects completed and many long term business relationships with happy clients. He has moved on from his garage to a 20,000 square foot facility that provides storage opportunities and is home to hundreds of thousands of dollars of top of the line industry standard equipment.
Tommy Caplinger
Tommy Caplinger
Vice President, Production Manager
On Paul’s wedding day, he had no idea that his new brother in-law, Tommy Caplinger, would play such an important role in the success of GT Marketing. For over ten years, Tommy has been the person who looks at client needs and develops a comprehensive production plan. He uses extensive understanding of industry-standard equipment and printing capabilities along with thorough knowledge of USPS regulations to streamline production.
Felix Zlotkin
Felix Zlotkin
Data/Design Coordinator
As our newest member, Felix Zlotkin joins us with several years of experience in website programming and integrated graphic design, and now specializes in managing all postal data processing and address format compliance for our clients’ mailing lists. Often seen manually correcting “undeliverable addresses” Felix takes great pride in ensuring that all address data is accurate and up-to-date, resulting in the greatest deliverability rates, and the lowest postage rates available.
Jean Wilkins
Jean E. Wilkins
CFO
Several years ago, Paul reached out to his lifelong friend, Jean E. Wilkins, to gain her valuable perspective about how to best incorporate new accounting procedures. Jean came for a short chat and ended up the reigning financial officer of GT Marketing. Jean brings a background in accounting in addition to twenty years of experience as Controller for Weyerhaeuser Corporation, where she oversaw a staff of 150+ employees and was a valued asset.
Jason Prashad
Jason Prashad
Systems Administrator, Information Technology
Jason has over 20 years of experience with computer hardware, IT infrastructure, database management, postal software, and custom web-based program development. Prior coworkers, Paul and Jason lost touch over the years, but ran into each other at the local Staples. They both realized that everything happens for a reason, and used their chance meeting to raise GT Marketing to a new level. Jason has revamped the way we do business.
Jennifer Caplinger
Jennifer Schlesinger
Director of Client Services
When GT Marketing first opened, Jennifer was the first and only employee who stood in the freezing cold to work with Paul’s first machine, a hand-fed paper folder. Years later, GT has grown into a successful, full-service direct mail and fulfillment house, and Jennifer enjoys a warm office of her own.

As a family owned & operated business located in Closter, New Jersey, GT Marketing services the direct marketing needs of clients in the higher education, healthcare, and not for profit industries. We work with small businesses, fortune 500 organizations, local municipalities, and government agencies.

We see ourselves not simply as consultants or service providers, but as an extension of your organization. The value we provide is achieved through pragmatic approached to meeting your needs, and streaming operational procedures using our advanced production capabilities.


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